And iPad unit sales were up only one per cent versus a year earlier, and revenue for both was down five per cent from the prior year.īut some of that dip in Mac sales was explained by timing - Apple waited to release new Macs until July, when it had in previous years offered them in June. In July when Apple reported its most recent quarter, the company had its worst quarter of Mac sales since 2010, with unit volumes down 13 per cent year over year.
The Mac lineup has been in need of a boost. "They really wanted to show the world they haven't forgotten about the iPad and the Mac," said Mika Kitagawa, a senior principal research analyst at Gartner.
In comparison, iPhones brought in revenue of $141.3 billion. Apple introduced new iPhones and Apple Watches last month, but the older product lines accounted for $45 billion in sales in the most recent fiscal quarter.
0 kommentar(er)
